Henry Cavill Has Aced The Marketing Game By Engaging Fans Through His Instagram

Rugged Henry Cavill returns!

Henry Cavill, the Enola Holmes star is truly a marketing genius. He and the Netflix team are using different strategies to make the audience feel involved in the process of filming The Witcher Season 2. They are not just working on the filming but also on how to keep the interest of their audience intact.

As part of this marketing strategy, Netflix dropped in a brief snippet from the Witcher Season 2 on the occasion of  Halloween in order to give it a more dramatic effect. They captioned it, “This is not a trick, there are two treats to be found here.” A similar snippet was shared by Henry Cavill on his Instagram handle.

On October 5, Henry Cavill revealed the first look of his character Geralt of Rivia in The Witcher Season 2. The caption he wrote is inspired by Andrzej Sapkowski’s writings, “It may turn out,’ said the white-haired man a moment later, ‘that their comrades or cronies may ask what befell these evil men. Tell them the Wolf bit them. The White wolf. And add that they should keep glancing over their shoulders. One day they will look back and see the Wolf.” The fantasy series is based on Andrzej Sapkowski’s fantasy novels and short stories.

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The most important part about The Witcher Season 2 is that the story revolves around Henry Cavill’s character Geralt of Rivia. The second season with eight episodes is scheduled to release in 2021 as the production of the drama series was halted due to the ongoing coronavirus pandemic. The cast will include Henry Cavill, Anya Chalotra (Yennefer of Vengerberg), Freya Allan (Ciri), Kristofer Hivju (Nivellen).

This season shows off Geralt of Rivia’s brand new armor which was revealed by Netflix on Twitter. “New Armor, same witcher. Here’s your first look at Henry Cavill as Geralt in witcher Season 2.” tweeted by  Netflix’s official account.

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The Official Synopsis of The Witcher Season 2 read:

“Convinced Yennefer’s life was lost at the Battle of Sodden, Geralt of Rivia brings Princess Cirilla to the safest place he knows, his childhood home of Kaer Morhen. While the Continent’s kings, elves, humans, and demons strive for supremacy outside its walls, he must protect the girl from something far more dangerous: the mysterious power she possesses inside.”

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