Beyoncé’s Adidas x Ivy Park Collection Receiving Flak For Not Including Plus-Size Options

Her line boasts of celebrating “power, freedom, and individuality”

When it comes to fashion brands and collaborations, the plus-size community has, time and again, found them at the receiving end of a size range that blatantly ignores them. So, when news of Beyoncé joining hands with Adidas to release an all-new range of activewear hit the headlines, people were hopeful. The fact that Beyoncé has fought for size representation before and Adidas recently expanded its size range up to a 4X, everyone expected it to cater to a wider size range. But, alas! 

The newly launched Adidas x Ivy Park collection was launched on 17th January

The much-anticipated athleisure collection didn’t take much time to be sold out. It included various forms of gender-neutral activewear such as cycling shorts, jumpsuits, cargo pants, asymmetric dresses, coats, sports bras, hoodies, and more. The collection consists of apparel, accessories, and four footwear styles, with the first two available in sizes XS to XL and ranges from $25 to $250. 

“It is a dream come true,” Beyoncé said. “My team has worked hard with the Adidas team in bringing my vision to life for this first collection and I am grateful and proud…. I wanted to design and re-imagine pieces that serve as favorite armor for anyone who acknowledges the strength in their individual style and lives freely and boldly.”

And while her line boasts of celebrating “power, freedom, and individuality for anyone who has the confidence to take chances and live unapologetically”, for those within the plus-size community… 

…Adidas x Ivy Park was nothing but a major let-down.

Many people took to social media pages to vent their frustrations about the limited size range of the collection.

The line is only available in sizes XS-XL, of which the latter roughly translates to a size 16/18 at Adidas. And when you consider the fact that the average size of an American woman is between a 16 or 18, it is understandable that so many fans of Beyoncé are criticizing her empty promises of inclusivity.

But Beyoncé is trying to label her collection as an inclusive brand

While plus-size model Ashley Graham recently shared a video of herself trying on the new collection on social media, fans are not ready to buy the “ruse” as Graham is a US 16 dress size, thus reinforcing the point that not the athleisure is not for plus-size shoppers.  

“It’s here!!!! And I’m not talking about baby boy,” wrote Graham, who is currently pregnant. “Congratulations @beyonce this #ivyparkxadidas collection is EVERYTHINGGGG I’m gonna live in this collection once I can!”

Featured image source

Stay Updated
For all the latest celeb news, shows, movies and style trends.